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Hillary Clinton’s book bombs – Sales well below expectations

What difference at this point does it make? Hillary Clinton’s book is a big flop, and sales were far below expectation. No matter how much free media coverage Killary Klinton got from the adoring media, the book rollout was a total disaster. Not only in total sales, but in Clinton’s public image too. Tonight she gets another free media puffball from CNN with a town hall, and an interview on Fox News with Bret Baier and Greta Van Sustern. While I expect Baier to ask Hillary Clinton tough questions, Greta will must likely give Hillary more softballs.

Hillary Clinton's book bombs - Sales well below expectations
Hillary Clinton’s book bombs – Sales well below expectations

In an email this evening, a veteran publishing source calls the latest Hillary Clinton book, Hard Choices, a memoir of her State Department years, a “bomb.” The source is referring to the early but underwhelming sales figures.

“Between us, they are nervous at S&S [Simon & Schuster],” says the source, who gave permission for his email to be published. “Sales were well below expectations and the media was a disaster.”

According to this source, a Simon & Schuster insider, “They sold 60,000 hard covers first week and 24,000 ebooks.” The publishing house was “hoping and praying for 150,000 print first week.”

“The 60k represents a less than 10% sell thru based on what they shipped,” says the source.